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ADTECH SIGNS MUSIC NATION AS NEWEST CLIENT FOR AMERICAN OFFICE
Artist Development Company Turns to ADTECH for Ad Serving Solutions
NEW YORK, USA – November 7th, 2006. ADTECH (www.adtech.info) announced today that it has signed an ad serving agreement with artist development company Music Nation
(www.MusicNation.com). Music Nation is the latest client to sign with ADTECH’s new American outpost, which opened in September in New York City.
Founded in April 2006, Music Nation, a Brooklyn, New York-based start-up, has reached agreements with three major record labels—Epic Records (U.S.), Mercury Records (Europe and Latin America), and Typhoon/EMI (Asia) —and Clear Channel Radio to launch a first of its kind, multi-genre online video music competition to empower musicians across the globe. Music Nation will accept entries for the U.S. competition in mid-November for free – inviting musicians and bands ages 13 and older to submit their video entries in the rock, pop and/or urban genres at www.MusicNation.com or local Clear Channel Radio station websites for a chance to be among three winners of a recording contract with Epic Records. Entrants will submit $25 with their videos to compete after January 1, 2007. The winners will also be showcased on STRIPPED, Clear Channel Radio’s exclusive in-studio performance series.
As Music Nation developed their platform for video entries and fan involvement, they knew an easily manageable ad serving solution would be a critical component of the site’s launch. Music Nation’s executive team found ADTECH to be the best solution for Music Nation’s needs in rolling out the competition to both musicians as well as fans.
“ADTECH is the ideal partner for Music Nation. Its easy to manage ad serving solution gives us a strong ad infrastructure as artists and fans enter our online talent search,” said Ryan Nitz, CTO of Music Nation.
“Music Nation gives our American office a strong foothold in the music and entertainment community, which we look to do more in,” said Nils Winkler, ADTECH’s Head of Sales and Director of its New York office. “As this unique campaign heats up, we are very excited to play a role in Music Nation’s online search for genuine music talent.”
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About MUSIC NATION, INC
Music Nation is a first-of-its kind, multi-genre, online video music competition that has adopted emerging technologies such as IPTV as the platform to showcase and develop musicians. Founded in 2006 by Kevin Ryan, Peter Read, Daniel Klaus and Lucas Mann, Music Nation is built on numerous years of experience in the record industry, artist management/ development, Internet media and e-commerce technologies – a powerhouse poised to shift the music industry’s business model to cultivate and empower new and established musicians.
www.MusicNation.com
About ADTECH
ADTECH AG is a leading international digital marketing solutions company. Its key products are the HELIOS IQ ad serving platform and the E-Mail technology HELIOS Messenger. ADTECH's customers make use of our infrastructure and technology to send both email content and digital adverts efficiently, quickly and precisely to the user. ADTECH provides agencies, networks and publishers with its solution. With customers in 25 countries ADTECH has established itself in the industry for more than 8 years.
www.adtech.info
ADTECH Press Contact USA
Jaime Fraser
5W Public Relations
212.584.4280
jfraser@5wpr.com
Neil Steinberg
5W Public Relations
212.584.4306
nsteinberg@5wpr.com
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